Combine a commitment to multiple market stakeholders and a passion to empower individuals and families with the healthcare tools that they have long desired, and you'll have an introduction to Simeon Schindelman, Chief Executive Officer of Brighton Health Plan Solutions (BHPS).
Simeon is responsible for all aspects of these businesses including current performance as well as establishing and implementing strategic priorities that will enhance future success.
Effective and transformative innovation is Simeon’s personal trademark, and he will draw upon his broad management experience, leadership expertise and deep understanding of the varied participants in the healthcare marketplace to drive the growth of BHPS.
Given his demonstrated success building businesses that transform the traditional approach to healthcare, and proficiency in working with plan sponsors of all size and scope, Simeon is powering a business model that leverages data analytics, consumer service, and advanced technology to deliver personalized healthcare solutions. He is recognized for incorporating high-touch, thoughtful services that people value in virtually every aspect of their lives but have been missing in their insurance and healthcare experiences. His formula is also designed to serve the targeted, unique needs of providers, employers, and brokers, all of whom are key to bringing tomorrow’s healthcare solution to the marketplace today.
This brand of forward-thinking management contributed to the success of his most recent leadership role as Chairman and Chief Executive Officer of Bloom Health, Minneapolis, Minnesota (2012 – 2015), a leader in designing, building, and operating private exchanges. Simeon drove rapid growth that was catalyzed by a commitment to bringing consumers “knowledge, trust, and confidence.”
Previously, he was Senior Vice President, Commercial Markets (2009 – 2012) at Medica Health Plans, Minnetonka, Minnesota, where he and his team created My Plan by Medica, an exceptional provider-oriented product developed in partnership with health systems. Over the years, he has held senior level management positions at several high-profile healthcare companies including a succession of leadership roles at UnitedHealthcare.
A graduate of Dartmouth College, Schindelman is determined to make a measurable difference in people’s lives and bring about positive change. These are the hallmarks of his unique approach and vision for the success of BHPS.
Arun joined Brighton Health Plan Solutions in April, 2014 to head the technology team as Chief Information Officer, and is responsible for the oversight of the technology operations, infrastructure as well as introduction of new solutions and technologies for the future. Prior to BHPS, Arun served as Chief Information Officer of Healthfirst, a managed Medicare, Medicaid and long term care health plan service over 1.1 million members in NY metro area. During his tenure at HF, the organization grew from $4 Billion to over $7 billion and improved its clinical quality and earned top quality rating in NY for Medicaid and a 4 star rating for its Medicare plan. He also served as a Sr. Vice President of Information Systems for MagnaCare. Arun holds an Engineering degree in Electronics Engineering with specialization in Computer Science from Delhi Institute of Technology and has attended management programs at University of Phoenix, AZ.
A. Bartley Bryt M.D.
Chief Medical Officer
Bartley joined Brighton Health Group as Chief Clinical Officer in 2014. Prior to BHG, Bartley served as Executive Vice President, Chief Operating and Clinical Officer of three divisions at CareCore National, LLC from 2009 to 2014. From 1997 to 2009, Bartley served in numerous leadership positions at UnitedHealthcare/Oxford Health Plans; his responsibilities included physician performance profiling, medical and population management. He began his career at Kaiser Permanente after earning a Master's in Public Health from the Columbia School of Public Health and completing a fellowship in Preventive Medicine at Cornell. He completed a Pediatrics residency and Chief Residency at NYU, obtained his Doctor of Medicine from State University of New York (Cum Laude, Alpha Omega Alpha), and he received a BA in Philosophy from the University of Vermont (Phi Beta Kappa). He remains a Fellow of the American Academy of Pediatrics most recently re-certifying in 2012.